/* Services, pricing and service-page components (Oct 2026 rebuild) */
.svc-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px;margin-top:36px}
.svc-card{position:relative;display:flex;flex-direction:column;background:#fff;border:1px solid var(--line);border-radius:20px;padding:26px 24px 22px;text-decoration:none;color:var(--ink);transition:transform .25s ease,box-shadow .25s ease,border-color .25s ease}
a.svc-card:hover{transform:translateY(-3px);border-color:#e9b8c6;box-shadow:0 18px 36px -24px rgba(140,20,55,.45)}
.svc-card.feature{border:2px solid var(--green);box-shadow:0 22px 44px -30px rgba(140,20,55,.55)}
.svc-tag{position:absolute;top:-12px;left:22px;background:var(--green);color:#fff;font:700 11px/1 var(--sans);letter-spacing:.08em;text-transform:uppercase;padding:7px 11px;border-radius:999px}
.svc-tag.soon{background:#fff;color:var(--green);border:1.5px solid var(--green)}
.svc-card h3{font-family:var(--serif);font-weight:600;font-size:23px;line-height:1.15;margin:4px 0 12px}
.svc-price{font-family:var(--serif);font-weight:600;font-size:34px;line-height:1;color:var(--green);margin:0}
.svc-price small{font:600 13px var(--sans);color:var(--muted);margin-left:2px}
.svc-time{display:inline-flex;align-items:center;gap:6px;margin:10px 0 14px;font:600 13px var(--sans);color:#5a4048;background:var(--clay-soft);border-radius:999px;padding:6px 11px;align-self:flex-start}
.svc-time::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--clay)}
.svc-card p.svc-desc{font-size:15.5px;line-height:1.55;color:#5a4048;margin:0 0 18px;flex:1}
.svc-go{font:700 14.5px var(--sans);color:var(--green)}
.svc-note{margin-top:22px;font-size:14.5px;color:var(--muted)}
@media(max-width:1060px){.svc-grid{grid-template-columns:repeat(2,1fr);row-gap:30px}}
@media(max-width:600px){.svc-grid{grid-template-columns:1fr}}

/* service page hero */
.svc-hero{padding:clamp(48px,7vw,88px) 0 clamp(40px,6vw,64px);background:linear-gradient(135deg,#f6ecdc,#f7e7ec)}
.svc-hero h1{font-family:var(--display);font-weight:700;font-size:clamp(38px,5.4vw,62px);line-height:1.05;letter-spacing:-.01em;margin:10px 0 18px;max-width:900px}
.svc-hero h1 em{font-style:normal;color:var(--green)}
.svc-hero .lede{max-width:760px}
.facts{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0;margin:30px 0 30px;max-width:860px;background:#fff;border:1px solid var(--line);border-radius:18px;overflow:hidden}
.fact{padding:18px 22px;border-left:1px solid var(--line)}
.fact:first-child{border-left:0}
.fact b{display:block;font:700 11.5px var(--sans);letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-bottom:6px}
.fact span{font-family:var(--serif);font-weight:600;font-size:clamp(20px,2.2vw,26px);line-height:1.15;color:var(--ink)}
.fact span.fxp{color:var(--green)}
.fact span.small{font:600 16px/1.4 var(--sans);color:#5a4048}
@media(max-width:700px){.facts{grid-template-columns:1fr}.fact{border-left:0;border-top:1px solid var(--line)}.fact:first-child{border-top:0}}
.hero-btns{display:flex;flex-wrap:wrap;gap:12px}

/* included checklist */
.inc{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:32px}
.inc-group{background:#fff;border:1px solid var(--line);border-radius:18px;padding:24px 24px 20px}
.inc-group h3{font-family:var(--serif);font-weight:600;font-size:21px;margin:0 0 4px}
.inc-group .inc-sub{font-size:14px;color:var(--muted);margin:0 0 12px}
.inc-group ul{list-style:none;margin:0;padding:0}
.inc-group li{position:relative;padding:7px 0 7px 28px;font-size:16px;line-height:1.5;color:#5a4048;border-top:1px dashed #eadfd2}
.inc-group li:first-child{border-top:0}
.inc-group li::before{content:"";position:absolute;left:0;top:11px;width:17px;height:17px;border-radius:50%;background:var(--green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12.5l4.5 4.5L19 7.5'/%3E%3C/svg%3E") center/11px no-repeat}
.inc-group.ai{border-color:#e9b8c6;background:linear-gradient(180deg,#fff,#fdf3f6)}
.inc-group.ai h3::after{content:"\2726  My specialty";display:inline-block;margin-left:10px;vertical-align:middle;font:700 10.5px var(--sans);letter-spacing:.08em;text-transform:uppercase;color:#fff;background:var(--clay);padding:5px 9px;border-radius:999px}
@media(max-width:760px){.inc{grid-template-columns:1fr}}

/* steps on light background */
.steps{display:grid;grid-template-columns:repeat(var(--n,4),1fr);gap:22px;margin-top:32px;counter-reset:st}
.steps .st{border-top:2px solid var(--green);padding-top:16px}
.steps .st strong{display:block;font-family:var(--serif);font-weight:600;font-size:20px;margin-bottom:6px}
.steps .st strong::before{counter-increment:st;content:counter(st) ". ";color:var(--green)}
.steps .st span{display:block;font-size:15.5px;line-height:1.55;color:#5a4048}
@media(max-width:900px){.steps{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.steps{grid-template-columns:1fr}}

/* add-on cards */
.addons{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:30px}
.addon{background:#fff;border:1px solid var(--line);border-radius:18px;padding:22px}
.addon h3{font-family:var(--serif);font-weight:600;font-size:20px;margin:0 0 6px}
.addon .ad-price{font:700 15px var(--sans);color:var(--green);margin:0 0 10px}
.addon .ad-price s{color:var(--muted);font-weight:500;margin-left:6px}
.addon p{font-size:15px;line-height:1.55;color:#5a4048;margin:0 0 12px}
.addon a{font:700 14px var(--sans);color:var(--green);text-decoration:none}
@media(max-width:900px){.addons{grid-template-columns:1fr}}

/* priced service blocks (SEO & AI page) */
.pblock{display:grid;grid-template-columns:300px 1fr;gap:28px;background:#fff;border:1px solid var(--line);border-radius:22px;padding:30px;margin-top:22px}
.pblock.ai{border-color:#e9b8c6;background:linear-gradient(135deg,#fff 55%,#fdf3f6)}
.pblock h3{font-family:var(--serif);font-weight:600;font-size:26px;line-height:1.12;margin:0 0 10px}
.pblock .svc-price{font-size:38px}
.pblock .pb-alt{font-size:14px;color:var(--muted);margin:8px 0 0}
.pblock .pb-for{font-size:15.5px;line-height:1.55;color:#5a4048;margin:14px 0 0}
.pblock ul{list-style:none;margin:0;padding:0}
.pblock li{position:relative;padding:8px 0 8px 28px;font-size:16px;line-height:1.5;color:#5a4048;border-top:1px dashed #eadfd2}
.pblock li:first-child{border-top:0}
.pblock li::before{content:"";position:absolute;left:0;top:12px;width:17px;height:17px;border-radius:50%;background:var(--green) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 24 24' fill='none' stroke='white' stroke-width='3.2' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M5 12.5l4.5 4.5L19 7.5'/%3E%3C/svg%3E") center/11px no-repeat}
.pblock li b{color:var(--ink)}
@media(max-width:820px){.pblock{grid-template-columns:1fr;gap:16px;padding:24px}}
.bundle{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:16px;margin-top:22px;background:var(--ink);color:#fff;border-radius:20px;padding:24px 28px}
.bundle h3{font-family:var(--serif);font-weight:600;font-size:22px;margin:0 0 4px;color:#fff}
.bundle p{margin:0;color:#e9d6dc;font-size:15.5px}
.bundle .b-price{font-family:var(--serif);font-weight:600;font-size:34px;color:#fff;line-height:1}
.bundle .b-price s{font:500 15px var(--sans);color:#c9aab3;margin-left:8px}

/* cross-links + end cta */
.xlinks{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;margin-top:28px}
@media(max-width:820px){.xlinks{grid-template-columns:1fr}}
.endcta{text-align:center;background:linear-gradient(135deg,#fdf8ef 0%,#f8eaee 100%);border:1px solid #efd3dc;border-radius:26px;padding:clamp(34px,5vw,56px) clamp(20px,4vw,48px)}
.endcta h2{margin:0 0 10px}
.endcta p{max-width:620px;margin:0 auto 22px;color:#5a4048;font-size:18px}
.endcta .hero-btns{justify-content:center}

/* coming soon */
.soon-card{display:grid;grid-template-columns:1.1fr 1fr;gap:30px;align-items:center;background:#fff;border:1px solid var(--line);border-radius:24px;padding:clamp(24px,4vw,40px);margin-top:30px}
@media(max-width:820px){.soon-card{grid-template-columns:1fr}}
.tpl-mock{position:relative;aspect-ratio:4/3;border-radius:16px;background:linear-gradient(160deg,#f8eaee,#f6ecdc);border:1px solid #efd3dc;overflow:hidden}
.tpl-mock i{position:absolute;display:block;border-radius:8px;background:#fff;box-shadow:0 10px 24px -18px rgba(140,20,55,.5)}
.tpl-mock .t1{left:7%;top:8%;width:86%;height:9%;background:#fff}
.tpl-mock .t2{left:7%;top:22%;width:52%;height:40%;background:var(--green);opacity:.88}
.tpl-mock .t3{left:63%;top:22%;width:30%;height:40%}
.tpl-mock .t4{left:7%;top:67%;width:27%;height:25%}
.tpl-mock .t5{left:37%;top:67%;width:27%;height:25%}
.tpl-mock .t6{left:67%;top:67%;width:26%;height:25%}
.tpl-mock b{position:absolute;right:5%;bottom:5%;font:700 11px var(--sans);letter-spacing:.1em;text-transform:uppercase;color:var(--green);background:#fff;border:1.5px solid var(--green);border-radius:999px;padding:6px 10px}
.svc-card.svc-wide{flex-direction:row;align-items:center;justify-content:space-between;gap:24px;margin-top:18px;padding:22px 26px}
.svc-card.svc-wide h3{margin:0 0 6px}
.svc-card.svc-wide .svc-desc{margin:0;max-width:640px}
.svc-wide-r{display:flex;flex-direction:column;align-items:flex-end;gap:8px;flex:none}
@media(max-width:700px){.svc-card.svc-wide{flex-direction:column;align-items:flex-start}.svc-wide-r{align-items:flex-start}}
/* blog */
.author-box{display:flex;gap:16px;align-items:flex-start;margin:36px 0 8px;padding:20px;background:#fff;border:1px solid var(--line);border-radius:18px}
.author-box img{width:80px;height:80px;border-radius:50%;object-fit:cover;flex:none;background:var(--sage)}
.author-box b{display:block;font-family:var(--serif);font-size:19px;margin-bottom:4px}
.author-box span{display:block;font-size:15px;line-height:1.55;color:#5a4048;margin-bottom:8px}
.author-box a{font:700 14px var(--sans);color:var(--green);text-decoration:none}
.cmp-t{width:100%;border-collapse:collapse;margin:18px 0 24px;font-size:15.5px;background:#fff;border:1px solid var(--line);border-radius:14px;overflow:hidden;display:block;overflow-x:auto}
.cmp-t th,.cmp-t td{padding:11px 14px;text-align:left;border-bottom:1px solid var(--line);vertical-align:top}
.cmp-t thead th{background:var(--clay-soft);font-weight:700;color:var(--ink)}
.cmp-t tbody tr:last-child td{border-bottom:0}
/* photo-led hero */
.hv-photo{display:block!important;margin-top:0!important;padding-top:0!important;border-top:0!important}
.hp-wrap{position:relative;margin:0 0 0 auto;max-width:420px}
.hp-img{display:block;width:100%;height:auto;aspect-ratio:4/5;object-fit:cover;border-radius:28px;box-shadow:0 30px 60px -36px rgba(140,20,55,.55)}
.hp-name{position:absolute;left:-18px;top:22px;background:#fff;border:1px solid #efd3dc;border-radius:14px;padding:10px 14px;box-shadow:0 14px 30px -20px rgba(140,20,55,.5)}
.hp-name b{display:block;font-family:var(--serif);font-size:17px;color:var(--ink)}
.hp-name span{display:block;font:600 12.5px var(--sans);color:var(--green)}
.hp-anim{position:absolute;right:-22px;bottom:-34px;width:270px;background:rgba(255,255,255,.92);border:1px solid #efd3dc;border-radius:20px;padding:8px 8px 2px;box-shadow:0 20px 40px -26px rgba(140,20,55,.55)}
.hp-anim .hero-art.sr{max-width:none!important;width:100%;display:block!important}
@media(max-width:1100px){.hp-anim{right:-10px;width:240px}}
@media(max-width:860px){
  .hp-wrap{margin:36px auto 30px;max-width:340px}
  .hp-name{left:-8px;top:14px}
  .hp-anim{right:-10px;bottom:-26px;width:210px}
}
/* readable readiness pills next to the hero animation */
.hp-anim{width:230px}
.hp-pills{position:absolute;right:calc(100% + 10px);bottom:14px;display:flex;flex-direction:column;align-items:flex-end;gap:8px}
.hp-pill{background:var(--green);color:#fff;font:700 13px/1 var(--sans);letter-spacing:.01em;padding:8px 12px;border-radius:999px;white-space:nowrap;box-shadow:0 10px 22px -14px rgba(140,20,55,.7)}
@supports selector(:has(a)){
 .hp-pill{opacity:0}
 .hp-anim:has(.sr.go) .hp-pill.p1{animation:sr-p1 13s cubic-bezier(.3,1.5,.5,1) infinite}
 .hp-anim:has(.sr.go) .hp-pill.p2{animation:sr-p2 13s cubic-bezier(.3,1.5,.5,1) infinite}
 .hp-anim:has(.sr.go) .hp-pill.p3{animation:sr-p3 13s cubic-bezier(.3,1.5,.5,1) infinite}
}
@media(prefers-reduced-motion:reduce){.hp-pill{opacity:1!important;animation:none!important}}
@media(max-width:1100px){.hp-anim{width:210px}}
@media(max-width:860px){.hp-anim{width:180px}.hp-pill{font-size:12px;padding:7px 10px}}